LiveMango, A Press Release aggregator app {Android}

LiveMango is an Android app which aggregates Press Releases and brand tweets for brands in India. LiveMango aggregates PR’s from more than 7 sources including BusinessWire India and PRNewsWire. It also aggregates tweets from 500 major brands and shows them in the app.

LiveMango is a free download in the Android market and works on Android devices running 2.1 or later operating system version. The app hasn’t gained much traction as it had seen less than 5 installs since its launch on Aug 13 2011. Go download the app and see if this fits your PR needs.

I like the idea of LiveMango’s PR aggregation. Publishers often scramble to various sources and press releases to find all important content. Though RSS feeds make life a lot easier, a mobile app makes it much better because you don’t always have to be in front of computer when news breaks. Tweets from 500 brands is a nice touch to the app.