Micromax A110: 5 things I like…

When Micromax A100 was launched back in August, it was touted as the poor men’s Galaxy note. It had the same smart phone-cum-tablet form factor but was priced one third of the later which was the World’s second but most popular phablet (first was Dell Streak, if you remember).

The success of Micromax A100 was also contributed by delayed release of Spice Stellar Horizon which had a same form factor. Spice announced Horizon in early June and thus created a market for budget phablets. Due to some reason Spice kept postponing the launch and when Micromax A100 was launched, it had a readymade market available. The Micromax disappeared from shelves faster than one could blink the eye!

However, the buyers of Micromax A100 were quite disappointed with the buggy and sluggish performance of the device. Within a few days of launch, the internet was buzzing around with negative reviews from users.

Last week Micromax announced the upgraded version dubbed as Micromax A110 which has already gone on pre-order by now on Snapdeal. Launching an upgraded version within just 3 months is a quick move but a smart strategy of Micromax to maintain its position and not to lose the festive season market. Note that Spice also launched the earlier announced Spice Stellar Horizon MI-500 last week itself. Kudos to Micromax for such a quick and smart defense.

Newly launched Micromax A110 has an impressive spec sheet. The company has upgraded the device in every aspect and the blowing specifications promises a big bang for your bucks.

Here is a list of top 5 things I liked about the Micromax A110:

1. Dual Core processor:

Micromax announced the predecessor Micromax A100 to come with Dual Core itself. However, when the phone hit shelves, it was a single core processor. Seems Micromax is not in a mood to repeat the mistake again. The newly announced Micromax Canvas 2 A110 will arrive with Dual core performance.

2. 8 Mega Pixel Camera:

The earlier version had a 5 Mega Pixel snapper for shutterbugs. This time the company has taken a step further with a whooping 8 Mega Pixel camera which can produce pictures of up to 3264 x 2448 pixels.

3. IPS display:

IPS stands for In-plane switching. A feature commonly found in high end mobile and tablets like iPad, Samsung Galaxy Tab etc.

4. Affordable pricing:

This is the best thing I liked about Micromax A110. With so many feature upgradations, a pricing of 15k was inevitable. Though the price has not been disclosed officially, but all sources hints towards a pricing below Rs 12k. At this price the device returns a damn good value for your money.

5. Enrique Iglesias:

Last but not the least, if you are lucky enough, Micromax A110 could be your ticket to meet Enrique Iglesias and watch his next concert live in India. Just preorder your Micromax A110 on Snapdeal for Rs 500 and get a chance to win.

Micromax A110 has all the specification to classify as a high-end Android mobile. The price is definitely on an affordable side and that’s what makes it a great buy.

Is it going to be your device this festive season? Feel free to share your views.

[This Guest post has been posted by Ashwini Sah of 91mobiles.com]