Micromax launches 3D phone- For whom?

Micromax is taking the Indian world with a storm. Their Canvas series is successful and with the last iteration and quad-core they have all but imbedded in the mind of pocket-watchful consumer that Micromax is the way to go.

And like every company that has ever wanted to scale in a field that involves a screen Micromax have gone 3D as well.

They launched their first 3D phone with a 5” stereoscopic 3D display with 1 GHz dual-core processor, 512 MB RAM and a 5 MP rear camera. There is also a front 0.3 MP camera and up to 32 GB expandable memory. Micromax A115 Canvas 3D, as it is named, has Jelly Bean in it (Android 4.1.2).

The phone does not require glasses to use the phone which is a good thing. Now, I am not a big fan of 3D. In my opinion it is a technology that will be something we relish occasionally but won’t gather mainstream stature.

It is a bold step from Micromax, especially when none of the big guns have even thought of venturing into the 3D arena. Of course, the case was similar in dual-sim arena so Micromax might be able to pull off a heist here.

The price of the phone is quite competitive and a person buying an ordinary phone for a price of around Rs. 10000 (Phone is priced at INR 9,999) will definitely give it a look.

The question though begs to be asked. What good is a 3D on a 5” screen when it has not been that impactful in the TV arena.

What do you guys think? Has Micromax finally made a Canvas dud!

[This article has been contributed by Kunal Prakash]