iBall adds a projector phone to its range with iBall Andi 4a

While dual sim seems to get the maximum weightage when it comes to a must have feature in smartphones in India, a lot of vendors have been launching phones with projector capabilities off late with lot of local vendors including Intex, Techberry and Spice already having projector phones. Even Samsung is present in the space with its Samsung Galaxy Beam

iBall which has been trying to establish its foothold in the ever competitive smartphone market has officially launched its own projector phone named iBall Andi 4a.

iBall Andi 4a Specifications

With a 35 Lumens projection capability, iBall Andi 4a definitely trumps the Samsung Galaxy Beat which has a 15 lumens projection which suggests that the projection quality from iBall Andi 4a should be much more brighter and clear.

iBall Andi 4a also features a powerful Dual Core 1Ghz cortex A9 processor and a 8MP camera. The phone will run Android Jelly Bean 4.1. A 32GB expanded memory support should make it a breeze to leverage the projector capabilities of the phone and use it as a family entertainment device.

Will A High Price Deter Customers

With a price tag of  Rs 18,999, iBall Andi 4a despite its top notch projection capabilities and strong specifications especially when other projector phones such as the  Intex V.Show Mini and Spice Popkorn  are priced closer to the Rs 6000-7000 range. However, if you are really keen Flipkart is offering the phone for Rs. 17,990

The company is also shipping a free tripod with iBall Andi 4a to allow customers to instantly get the projector experience from the phone.

The question to ask is whether launching a projector phone can help iBall push its mobile sales in India and operate in the space dominated by the likes of  Micromax and Karbonn. On the other hand, given the professional benefits of a phone that can double as a projector, if the phone is really good it might help iBall get some brand recognition in the mobile phone segment.