Samsung has launched three 3G phones in India. Samsung Champ is a touch screen phone, Samsung Chat 527 is a QWERTY phone and Samsung Primo is regular phone equipped with 3G and 5 Megapixel camera. The three phones are priced between Rs. 5500 to Rs. 6500 and looks like they are targeted for different sections.
Samsung Champ is a 3.5 G phone with 2.8 inch touch screen, 2 MP rear camera, front-facing VGA camera, has WiFi and comes loaded with a 1000mAh battery.
Samsung Champ has an internal memory of 30 MB which can be expanded to 32 GB. Samsung Champ is priced at Rs. 5590.
Samsung Chat 527 (S5270)
Samsung Chat has a 2.4 inch screen, a full QWERTY keypad and optical track pad as input mechanisms. It has an mp3 player and a FM radio. Just like Champ, Chat is loaded with 1000 mAh battery.
Samsung Chat is priced at Rs. 5930.
Samsung Primo (S5610)
Samsung Primo comes with a 2.4 inch display, a 5 megapixel camera with LED flash, and a front-facing VGA camera. It has WiFi, Bluetooth and the memory can be expanded to 16 GB.
Samsung Primo is the most expensive of the three and is priced at Rs. 6590. The extra price clearly going for the extra megapixels Primo carries on it.
Samsung is clearly strengthening its 3G portfolio with these three phones.
Samsung is following a two-pronged strategy of launching low-end phones and also high-end Android phones. Samsung is also not neglecting its own OS, Bada, as it has launched Bada powered phones too. This is good stuff from Samsung and much needed as it is betting big on India.